American Football: season 2024-25 review
February 25, 2025
The American football season had come to an end, with the Eagles defeating the Chiefs in the NFL Super Bowl and Ohio State triumphing over Notre Dame in the NCAAF college football tournament. We at Betlookr enjoyed the spectacle of both occasions, but did our AI manage to make some money for us by betting during the season? In this article we will explore how well it did in 2024-25, and try to learn some lessons ahead of 2025-26.
NFL performance overview
Betlookr gave tips on 3 markets – Home/Away winner, Over/Under and Asian Handicap.
Across all 3 markets combined, Betlookr made a profit of 114 units (regular season and playoffs). This assumed the bettor took the best odds available in the UK market for each game/market.
The overall NFL accuracy rate (also known as the strike rate) came in at 69.29%.
Of the 3 markets applied to the NFL, the best performing was the over/under, with a profit of 46.8 units and an accuracy rate of 68.69%.
Next up, the Asian Handicap and Home/Away were essentially tied for second place, producing 32.60 and 34.60 units of profit, respectively.
This was a decent return, and is based on the bettor placing £10 stakes on each bet. If the strategy was to be deployed in the US market, then the increased bankrolls that the typical US bettor stakes would see a substantially larger cash return.
NCAAF performance overview
College football was sadly not as positive as NFL, producing an overall loss of 64.80 units.
Perhaps surprisingly, the accuracy rate for College Football was not significantly lower than that for NFL, coming in at 65.08%. Was this due to Betlookr targeting more College games with lower odds? It warrants further investigation for 2025.
One way to bump up profitability might be to aim for bets with a higher risk:reward ratio, ignoring the easy wins, of which there do seem to be a greater number in NCAAF. Remember, the NFL has a natural set of equalizers between big teams in large metro areas and smaller outfits like Green Bay. Drafts which give the advantage to weaker teams, and a salary cap do not exist in College Football, and this may lead to lopsided matchups in NCAAF, which might explain the negative profitability but similar strike rate.
But this is merely speculation on my part at this stage, and the team at Betlookr will spend the spring and summer poring over the details, in preparation for the 2025-26 season which kicks off in August.
